Logos
Convert's wordmark and iconmark, ready to download in SVG and PNG. Use the official files, give the logo room to breathe, and follow the do's and don'ts below to keep it consistent everywhere it appears.
Wordmark
The primary Convert logo. Use the blue wordmark on light backgrounds and the white wordmark on dark ones.
Iconmark
The iconmark is the standalone V mark — the stylized "v" from Convert. Use it when space is tight — favicons, avatars, app icons. Pair the wordmark with the iconmark only in marketing contexts.
Domain lockup
The domain lockup uses the URL convert.com as a brand mark. Reach for it in busy or visually crowded compositions, or wherever the mark must read at small sizes — a memorable domain is often the easiest way to point people to the site. Always set it in uppercase with generous letter-spacing.
Specs: CONVERT.COM, Geist Regular (400), uppercase, 0.14em letter-spacing.
Clear space
Keep other elements — text, images, edges — away from the logo so it stays legible and uncluttered.
Do & Don't
A few rules keep the logo consistent everywhere it appears.
Do: Use the official SVG file at its native proportions.
Don't: Don't stretch, squash, or otherwise distort the logo.
Do: Place the white logo on dark backgrounds for clear contrast.
Don't: Don't recolor the logo outside the official palette.
Do: Use the blue logo on light backgrounds with enough contrast.
Don't: Don't add shadows, outlines, or other effects to the logo.
Do: Use the single-color black logo for one-color print contexts.
Don't: Don't rotate the logo or place it on busy backgrounds.